Ubisoft Does Not like Kinect’s Sales Pattern

Posted By | On 25th, Nov. 2011

 Ubisoft has expressed disappointment when it comes to Kinect’s sales pattern. They say that Microsoft tends to sell most of the units during holidays, and neglect the other periods. According to Industrygamers, Kinect may have not sold more than 11 million units.

Why is this surprising is that, Kinect is the fastest selling consumer electronics right now, considering it sold 8 million units in two months. Microsoft hasn’t revealed the current sales of the hardware but in March 2011, it had sold 10 million units.

Ubisoft’s Vice President of Marketing, Tony Key said that Microsoft needed to find a bit more balance and sell consistently throughout the year.

“It’s not healthy to just sell in the holiday, or 90 percent of your units in the holidays. We would really like to see them have some major launches during the non-holiday part of the year.

“That will help keep the visibility of the machine high and enable better catalogue sales throughout the year, and also give us the opportunity to launch some things throughout the year, he mentioned.

Tell us what you think in the comments section below.


Tagged With: , ,

Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Outriders’ Game Pass Launch Has Paid Off, According to Square Enix

Outriders’ Game Pass Launch Has Paid Off, According to Square Enix

The news comes from Square Enix president Yosuke Matsuda, who made the comments during the company’s full ye...

What Does the Starfield Teaser Tell us About the Game?

What Does the Starfield Teaser Tell us About the Game?

We recently got to see an in-engine trailer of Bethesda's Starfield, but what does that brief teaser actually ...

Should We be Concerned That Halo Infinite Still Doesn’t Have a Release Date?

Should We be Concerned That Halo Infinite Still Doesn’t Have a Release Date?

Following Halo Infinite's E3 2021 showing, we still don't have a specific launch date for the game- is that ca...

Demon’s Souls PS4 Database Entry is Over 4 Years Old – Report

Demon’s Souls PS4 Database Entry is Over 4 Years Old – Report

Modder Lance McDonald believes that the recently discovered entry is instead a PlayStation Now entry for the P...

Hood: Outlaws and Legends – Mountain Map is Now Live, Co-op PvE Mode Inbound

Hood: Outlaws and Legends – Mountain Map is Now Live, Co-op PvE Mode Inbound

The new map is free as part of Season 0. Additional gameplay features and improvements are coming while the ne...

Bayonetta 3 “Still Exists” and is “Progressing Well” – Nintendo

Bayonetta 3 “Still Exists” and is “Progressing Well” – Nintendo

Nintendo executives Bill Trinen and Nate Bihldorff provide assurances that PlatinumGames' upcoming action titl...