Ubisoft: We Got It Very Right With The Division’s Long Development Cycle

'I'm very proud of where we are.'

Posted By | On 21st, Jan. 2016

Tom Clancy's The Division

The Division was originally announced at E3 2013; now, it is finally releasing, almost three years later, in March this year. It’s been an unbelievably long development cycle- for context, the game was announced back before the PS4 or the Xbox One had been released, it was announced before Rainbow Six: Siege had been announced and then released, it was announced before Final Fantasy Versus XIII had been renamed Final Fantasy XV. 

That’s how long it’s been.

But this long development cycle was a product of just how ambitious the game is, and how much new ground it is breaking. Ubisoft believes that given the scope of the game, the long development cycle was very necessary- and they wouldn’t have had it any other way.

“Yes, we’ve been in development for a long time and we announced in 2013,” saidUbisoft Massive’s Magnus Jansén to The Examiner. “Trying to do an open-world game, but for co-op as well, in terms of the design challenges, especially on the narrative side, is all so new that it has taken it’s time to get it right and I’m very proud of where we are. I do believe that we did get it very right.

“Considering the multiple firsts that we’re sort of doing with all of that, I think it has been fairly quick. I’m very happy with where we ended up and with the pace in which we got there, considering the design and technical innovations that were done.”

I get that- I understand a game needing time to be developed, and I respect, even more, the developers actually getting that time, rather than the game being rushed to the market for a quick buck. My problem here, however, is that the game should never have been announced as early as it was. Protracted development and hype cycles help nobody- they don’t help the audience, who can lose patience and interest, or conversely, have unrealistic expectations; they can’t help the developers, who now have the pressure of an audience that is scrutinizing everything that they do; they certainly can’t help publishers, who have more time for their intended messaging to go out of control.

This is one practice that I think the industry needs to grow out of.


Amazing Articles You Might Want To Check Out!

Keep On Reading!

Crimson Desert Includes Dozens and Dozens of Factions, But They Won’t Affect the Ending

Crimson Desert Includes Dozens and Dozens of Factions, But They Won’t Affect the Ending

Those expecting the factions to have any bearing on the main story, a la Fallout, may be slightly disappointed...

Battlefield: RedSec Lead Producer Promises More, Non-RPG Ways to Fight Vehicles

Battlefield: RedSec Lead Producer Promises More, Non-RPG Ways to Fight Vehicles

While being cryptic in a social media post, David Sirland assured players that the battle royale mode won't ha...

Final Fantasy 7 Remake Team Will “Definitely Move On to Something Else” Together, Says Director

Final Fantasy 7 Remake Team Will “Definitely Move On to Something Else” Together, Says Director

"The bonds, the relationship between the team has definitely improved a lot and strengthened it," says game di...

EA Leadership Asked Employees to Use AI Tools in “Just About Everything” For a Year – Rumour

EA Leadership Asked Employees to Use AI Tools in “Just About Everything” For a Year – Rumour

Employees from the company have confirmed that EA has been asking them to undergo multiple training courses ab...

Vampire: The Masquerade – Bloodlines 2 is an Absolute Disaster That Everyone Saw Coming

Vampire: The Masquerade – Bloodlines 2 is an Absolute Disaster That Everyone Saw Coming

The long-awaited sequel to the cult classic RPG simply couldn't rise above the numerous delays and development...

Double Dragon Revive Review – Not The Dragon

Double Dragon Revive Review – Not The Dragon

The Yuke's-developed beat 'em up offers some flashy new mechanics but falls horrifically short in almost every...