Street Fighter 5 Looking to Appeal to Newer, “Younger” Audience
But Capcom wants to attract the eSports audience as well.
Capcom’s Street Fighter 5 will be looking to be more approachable to general players when it releases. According to brand manager Brian Ayers in conversation with MCV, the developer is looking to make the game accessible to a newer, younger crowd but to also captivate the eSports audience.
“The ambitions with Street Fighter V were to make the game approachable and accessible again, but also to make everything with the characters feel a lot more individual and bring out more chances for people to find the right competitor that suits them. We really hope that Street Fighter V can bring in a newer, younger audience.
“Perhaps more of an eSports audience, as well. Street Fighter is actually one of the first eSports titles out there, but it’s relatively underground compared to the likes of Dota 2 and League of Legends.”
Will those two audiences intersect though? Games like Call of Duty may appeal to the masses and eSports players but fighting games have had a significantly harder time obtaining that mass appeal. We’ll find out how it works when Street Fighter 5 releases on February 16th in North America and February 18th in Japan for PS4 and PC.