Bethesda Game Studios Isn’t Using Generative AI Because “Artistic Intention” is Essential

Bethesda Game Studios joins the ranks of Rockstar Games, Krafton, and PopCap in confirming that generative AI is not being used.

Posted By | On 19th, Feb. 2026

bethesda game studios logo

The use of generative AI for game development has become a hot-button issue these days, and recently, several studios have come out to state that they are not using those tools for their projects. Bethesda Game Studios is now joining the ranks, with studio lead Todd Howard making a statement in an interview with Kinda Funny Games, which you can check out below.

When asked about using generative AI, Howard said that the company is being conservative with its approach to the technology. Rather than using it to generate any art for development, Bethesda is instead looking at AI as a tool that can be used for data analysis. As for the artistic parts, he noted that the “element of artistic intention” is “essential”.

“For us, we’re being incredibly cautious,” said Howard. “[We’re] kind of viewing [it] as a tool, like an analyst, to look at the data in our games. We’re not using it to generate anything. I think there’s an element of artistic intention that is essential to what we do and what others do.”

“You can’t ignore it, in terms of it’s coming, it’s changing, every few months there’s a new model, particularly in the tech side with code or productivity or other things,” he continued. “I would just say we’re looking at that stuff, we’re not fully ignoring it, because where it can help us get better at some big data tasks that just take us a lot of time, that we just wish were done now, so we can move on to the creative stuff, that’s kinda where our heads are.”

Take-Two Interactive CEO Strauss Zelnick had similarly noted that Rockstar Games isn’t using generative AI for the creative parts of Grand Theft Auto 6‘s development. While he acknowledged being enthusiastic for the technology, the company has instead been using it as a tool.

“On the topic of AI, I’ve been enthusiastic since the very beginning,” he said. “This company’s products have always been built with machine learning and artificial intelligence. We’ve actually always been a leader in the space, and right now we have hundreds of pilots and implementations across our company, including within our studios. And we’re already seeing instances where generative AI tools are driving costs and time efficiencies.”

As for Grand Theft Auto 6, he said, “AI has zero part in what Rockstar Games is building. Their worlds are handcrafted. That’s what differentiates them. They’re built from the ground up, building by building, street by street, neighborhood by neighborhood. They’re not procedurally generated, they shouldn’t be. That’s what makes great entertainment.”

Larian Studios has also confirmed that it is refraining from the use of generative AI tools for the development of Divinity. During a Reddit AMA, studio founder and CEO Swen Vincke noted that, while there have been discussions about using AI tools, to ensure that “there is no room for doubt,” the studio decided to refrain from using it even during the creation of concept art.

A Krafton spokesperson has similarly noted that generative AI is not being used in the creation of art or narrative in Project Windless.


Amazing Articles You Might Want To Check Out!

Keep On Reading!

Control Resonant’s Influences Include Southern Reach Series, The X-Files, Roadside Picnic, and More

Control Resonant’s Influences Include Southern Reach Series, The X-Files, Roadside Picnic, and More

Just like its predecessor, Remedy's sequel borrows from the New Weird movement for its otherworldly themes and...

God of War News Teased by Christopher Judge for Summer, Trilogy Remake Has “New Fighting System”

God of War News Teased by Christopher Judge for Summer, Trilogy Remake Has “New Fighting System”

When asked by a Twitch streamer, Christopher Judge also reaffirmed that TC Carson will reprise the role for th...

Xenoblade Chronicles X: Definitive Edition Gets Nintendo Switch 2 Edition With 4K/60 FPS Support

Xenoblade Chronicles X: Definitive Edition Gets Nintendo Switch 2 Edition With 4K/60 FPS Support

Current owners on Switch 1 can pay for the Upgrade Pack of the Switch 2 Edition, which is also getting a physi...

Bethesda Game Studios Isn’t Using Generative AI Because “Artistic Intention” is Essential

Bethesda Game Studios Isn’t Using Generative AI Because “Artistic Intention” is Essential

Bethesda Game Studios joins the ranks of Rockstar Games, Krafton, and PopCap in confirming that generative AI ...

Destiny 2’s Shadow and Order Update Delayed to June 9th, Undergoing “Large Revisions”

Destiny 2’s Shadow and Order Update Delayed to June 9th, Undergoing “Large Revisions”

The update is being "changed and expanded" according to Bungie, and even getting a new name, with more details...

Pragmata Developers Faced “A Lot of Struggles” to Showcase Diana’s Android-Like Expressions

Pragmata Developers Faced “A Lot of Struggles” to Showcase Diana’s Android-Like Expressions

Director Yonghee Cho noted that, unlike classic gag manga character Arale, Diana can't simply unscrew her head...