Red Dead Redemption 2 Could Sell 15 Million Copies – Cowen & Company

And that’s a “conservative” number.

Posted By | On 18th, Oct. 2016 Under News


Rockstar Games’ Red Dead Redemption 2 isn’t even a day old in its announcement and it’s already projected to be a major success. Whether you disagree or not on whether it should include online play, research firm Cowen & Company believes it could sell at least 15 million units and that the multiplayer component will lead it to further success.

The firm noted that this number may be “conservative” since the Red Dead Redemption name has been “grow[ing] in stature over the years” thanks to glowing critical and fan reception. The first game managed to sell 13 million copies as of February 2012. Couple that with the success of Grand Theft Auto 5, which has shipped 65 million unites and is evidence of “increased concentration of unit sales in top titles since Red Dead Redemption’s release in 2010″ according to Cowen.

You can also expect Red Dead Redemption 2 to bring in more money aside from the initial unit sales thanks to the online experience. Whether this will be similar to Grand Theft Auto Online’s ability to purchase GTA$ with real world money remains to be seen but Rockstar stands to make a mint regardless.

Red Dead Redemption 2 is out in Fall 2017 for Xbox One and PS4.

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