Switch is the highest selling system in terms of revenue, PS4 in terms of unit sales.
The Xbox boss believes streaming could help further the cause of all parties involved in the gaming industry.
"We feel we can play a bigger role delivering for PC gamers on Windows," says Phil Spencer.
It sounds like there will be a lot more Xbox consoles coming our way.
Microsoft's primary focus will reportedly be on cutting down latency.
The newest Steam beta update suggests that built-in pairing with Xbox One is on its way.
While Sony and Nintendo undoubtedly had better years than Xbox, led by Phil Spencer, put in some work that will pay off in the long term.
Welcome to the jungle?
"We had the game running on the hardware the first week we received it," says developer A44.
"It’s actually turning out to be a really interesting discovery tool for a lot of developers to have their game in Game Pass," says Chris Charla.
This takes the PS4's lifetime sales in the UK to well over 6 million.
Aaron Greenberg lauds The Game Awards for bringing the heads of all three companies together on the same stage.
All three companies ended up having a good year in 2018, but one reigned supreme.
Phil Spencer promises an even better 12 months for Xbox fans than 2018 proved to be.
Some reports on what Microsoft’s next gen Xbox strategy may be.
Hopefully we get to see the first gameplay footage of the upcoming Battletoads.
Project xCloud is "unlocking new business opportunities" for third party publishers, says Spencer.
Microsoft is more focused on finding "creative independent teams", says Spencer.
Both versions would have been difficult to develop together, says Bless Unleashed dev.
Microsoft is about to acquire Geoff Keighley.