Top 15 Awesome, Embarrassing and Bizarre E3 Moments

Sony Announces Pricing for PS1

Sony has a rather interesting history with its pricing announcements, especially when it came to its competitors on the same show. In its 1995 keynote, SCEA president Steve Race simply approached the stage, said the words “299” and walked off. Not only did it have a positive effect on the crowd, but it also distinguished Sony from Sega, which had announced its Saturn to be retailing for $399.